Time To Refresh The Restaurant Menu
Whether you are a chain or independent restaurant, regardless whether small or big, having a great Menu is what drives customers. While a cool name, fancy location or ambience may be factors that customers focus on, in the end it all comes down to the food you serve on your restaurant menu.
When you choose to change a restaurant menu, it’s extremely important that the change you make is considered with caution. It’s always important to hire an expert like a restaurant consultant who can provide the right direction.
Timely updates to your restaurant menu allows price adjustments, keeping in sync with the popular trending food of the season, and it’s a great opportunity to remove the items that are being sold less.
Here’s a few ways of how to choose the right menu for your restaurant:
- Periodical Audit
Review food cost and menu prices once in 6 months. Look for seasonal ingredients, current food trends, also check for portion size. There are systems which a restaurant consultant can suggest that allows you to check the usage of individual menu items. These systems allow you to check how many items were sold from the menu & how many items. This gives a clear path on how you add more variety and keep the food delicious for the upcoming season.
- Review Seasonal Items
Updating your restaurant menu that is applicable according to the weather is a great way to make customers want more from you. When it’s warm, people mostly go for salads, cold soups, and grilled meats as compared to pot pies, roasted meat during the winter. This will just make your customers choose from new selections each season.
- Portion Size Control
To keep food cost in check, it’s necessary to keep a check on portion size served for each dish. It allows keeping menu items consistent with every shift. This allows for a better control no matter who is in charge of the kitchen. Every time the dish is ordered from the menu, it will be clear on how much food goes into it thereby reducing food waste.
- Reduce Food Waste
Along with portion size control comes another important aspect is looking at reducing food waste. Even if the cost of food is less, if you end up ordering in bulk and not using them, it still is a loss for restaurants. Also look for seasonal items that can be used in a variety of dishes, thereby allowing you to use the ingredient in the right way, but not go overboard with it.
- Cocktail Menu
While updating your restaurant menu, it’s important to update your cocktail menu. Review your bar menu too just like the food menu to check which is most sold vs least sold. Similar to seasonal food, alcohol trends too keep changing. It’s important to stay in sync with current trends and expand the drink menu by adding locally brewed beer.
Look for a restaurant consultant like Whitetruffle Consultants led by Chef Subroto Goswami who can assist you in all your needs to set up a restaurant menu successfully & take your business to the next level. Drop us an email on chefsubroto@whitetruffleconsultants.com or call us on +91- 99991 00817.